Who are we and why should you join us?BetterHelp is on a mission to remove the traditional barriers to therapy and make mental health care more accessible to everyone. Founded...

Who are we and why should you join us?BetterHelp is on a mission to remove the traditional barriers to therapy and make mental health care more accessible to everyone. Founded...

We are:

NoGood is an award-winning, tech-enabled growth consultancy that has fueled the success of some of the most iconic brands.

We are a team of growth leads, creatives, engineers and data scientists who help unlock rapid measurable growth for some of the world’s category-defining brands. We bring together the art and science of strategy, creative, content and growth expertise into a single cohesive team, powered by robust data analytics and proprietary AI tech.

Based in NYC, we support partners globally, with a client partner roster that includes VC-backed startups, scale-ups, and Fortune 500 companies such as Nike, Oura, Spring Health, TikTok, Intuit, P&G, and more.

Since 2016, we’ve been delivering what others only promise. Why settle for good enough if you can be up to NoGood

We’re looking for:

We are seeking talented performance marketers to join our fast-paced team and drive results across multiple digital channels. The scope of our work is constantly evolving, but what we are looking for today is a strong marketer who specializes in Paid Media (Social and Search) typically includes the following specialties:

You should be skilled in developing compelling marketing strategies that engage target audiences and drive consumers to act. This role offers the opportunity to work with category leading brands while staying at the forefront of digital marketing innovation in a collaborative agency environment.

You’ll do:

Paid Social & Search

• Become an expert on our clients’ brands and goals and develop creative solutions that scale the their Paid Media efforts efficiently
• Own brand outcomes from strategy to campaign/ad set/ad launches for a portfolio of clients across verticals (B2B, Healthcare, D2C)
• Provide strategic insight on emerging trends and industry developments as they impact the social media/paid search landscape

You have:

Paid Media

• Minimum 3+ years of experience of Paid Social (Meta platforms, LinkedIn, TikTok, Reddit)
• Minimum 3+ years of experience of Paid Search (Google ads and Bing ads)
• CRO experience is a nice to have. If you are not proficient yet we will give you opportunities to learn it on the joby
• Hands-on-keyboard experience managing campaign setup, targeting, bidding, and ongoing optimization to hit CPA, ROAS, CPL and other growth goals.
• Lead experiments and multivariate testing to continuously improve performance for managed channels
• Spent at least 7 figures in ad spend ($1 million - $10 million minimum) across your career. The more experience you have on spending (and spending efficiently, the better)
• Fundamental understanding of how Paid Social and Paid Search work together and within the broader landscape of Digital Marketing.

You have:

Paid Media

• Minimum 3+ years of experience of Paid Social (Meta platforms, LinkedIn, TikTok, Reddit)
• Minimum 3+ years of experience of Paid Search (Google ads and Bing ads)
• CRO experience is a nice to have. If you are not proficient yet we will give you opportunities to learn it on the joby
• Hands-on-keyboard experience managing campaign setup, targeting, bidding, and ongoing optimization to hit CPA, ROAS, CPL and other growth goals.
• Lead experiments and multivariate testing to continuously improve performance for managed channels
• Spent at least 7 figures in ad spend ($1 million - $10 million minimum) across your career. The more experience you have on spending (and spending efficiently, the better)
• Fundamental understanding of how Paid Social and Paid Search work together and within the broader landscape of Digital Marketing.

Baseline skills for all NoGoodies:

• You are analytical and obsessed with achieving client KPIs
• Strong attention to detail- you can spot an error a mile away and have created your own systems in place to QA your work.
• You’re hungry to learn, passionate, and highly competent.
• You demonstrate excellent written and verbal communication skills.
• You are a master at balancing competing priorities and holding stakeholders accountable
• You know how to manage your workload and deadlines- even when they are tight!
• You are a creative and strategic thinker. You push boundaries when it comes to ideas that are out-of-the-box and forward-thinking.
• You stay ahead of performance marketing trends, tools, and platform updates to keep our strategy cutting-edge.
• You thrive working in a fast-paced environment.
• You are a team player- you collaborate well with your cross-functional squad members and can be counted on to not only do your part, but pitch in where your expertise is needed.
• You understand how to make AI work for you and improve the quality and efficiency of your output.

Benefits:

• Earn More, Together: Base Pay + Profit Sharing & Commissions Opportunities
• Health First: Premium Medical, Dental & Vision Coverage
• Flex Work Environment: hybrid at HQ and remote globally
• Set Up Shop: Home Office Stipend
• Recharge Anytime: Unlimited PTO Plan
• Family First: Paid Parental Leave Plan
• Secure Your Future: 401(k) Plan with Employer Matching
• Level Up: Mentorship & Career Growth Support
• Always Be Learning: Access to Top-tier Resources & Industry Experts
• Work Hard, Play Harder: Quarterly Team Trips (Onsite and Offsite)
• Mind & Body Wellness: Gym, Wellness, and Access to Mental Health Plans
• Fuel Your Day: Free Lunch, Snacks, Cold Brew, & Happy Hours
• Grow With Us: Endless Opportunities to Lead & Succeed
• Keep on Shining: Ongoing Employee Development Programs
• EEO & Compensation Transparency:

NoGood is committed to pay transparency and equity among all employees and provides employees an environment where pay transparency and dialogue on compensation are allowed. NoGood complies with federal, state, and local laws on compensation, pay transparency, and pay equity. We take factors including geographic location, education, training, skillset, market rates, certifications, and more into consideration when constructing pay ranges for new and existing roles within our organization. The compensation range for this position is $65,000-$100,000 base pay plus bonus.

At NoGood, we understand that diversity in the workplace is vital to a company’s success and growth. We strive to make sure that our team members are included and have a sense of belonging that makes us a great company to work with and a great company to work for. To that end, NoGood is committed to Equal Opportunity Employment and complies with all Equal Opportunity Employment laws. We will consider all qualified applicants without regard to race, religion, color, national origin, sex, gender identity, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will work to make reasonable accommodations available in the job application and interview process, to perform essential duties of the job function, and to retrieve other benefits and privileges of employment with our organization.

BEWARE OF FRAUD! Please be aware of potentially fraudulent job postings or suspicious activity by persons that are posing as NoGood team members, recruiters, and HR employees. Our team will contact you regarding job opportunities from email addresses ending in @nogood.io or @higoodie.com. Additionally, we do utilize our ATS- Workable- to help us schedule initial screening calls. Job seeking is hard- we’re sorry that scammers have added this element to your search for something new. Stay vigilant out there!

At Jamf, we believe in an open, flexible culture based on respect and trust. Our track record and thriving work environment all stem from the freedom we grant ourselves to get the job done right. We take pride in helping tens of thousands of customers around the globe succeed with Apple.

The secret to our success lies in our connectivity, while operating with a high degree of flexibility. Work-life balance remains our priority while feeling connected is important to maintain our strong culture, achieve our goals, and thrive as #OneJamf.

What you’ll do at Jamf:

At Jamf, we empower people to be their best selves and do their best work. The Social Media Manager owns the organic social channels, paid social programs, and employee advocacy platform, and serves as the go-to advisor who elevates social media literacy across the marketing organization. Reporting to the Senior Manager, Digital Marketing, they shape how the world sees Jamf: writing compelling content, running data-driven campaigns, and activating employees as brand advocates, all in service of one cohesive strategy. This role is the internal subject-matter expert that colleagues across Marketing, Product, Events, Sales, HR, and Communications turn to for guidance on what works, what’s changing, and what Jamf should try next. This role requires both deep platform expertise and the organizational credibility to shape how Jamf shows up on social platforms.

For those candidates who live near a Jamf office, you may be expected to work periodically in-office or collaborative work location with other Jamf employees in your area for certain events or moments that matter.

What you can expect to do in this role:

Organic Social Media Management

• Own and maintain the content calendar across LinkedIn, X (Twitter), Instagram, Facebook, and Threads by writing copy aligned to campaigns, product launches, events and brand moments.
• Write, edit, and publish platform-native copy tailored to each channel’s tone and audience.
• Lead community management: monitor and respond to comments, mentions, and DMs daily; escalate sensitive issues to Marketing leadership with recommended action.
• Coordinate with stakeholders across Marketing, Product, Events, Customer Education, HR and executive teams to source content, serving as the go-to social media resource for platform strategy, managing incoming requests via Jira with clear lead-time expectations, briefing requirements, and approval workflows.
• Track and report on organic social performance using Oktopost and Google Analytics, delivering quarterly trend reviews and campaign-specific reports to Marketing leadership while applying UTMs to every shared link ensuring clean attribution and reporting. Proactively share platform updates and emerging trends with stakeholders to inform strategy.

Paid Social Advertising

• Develop and execute paid social strategies on LinkedIn and Meta across multiple regions to build awareness and support go-to-market goals.
• Configure, manage, and optimize campaigns end-to-end: A/B testing creatives, targeting, ad formats, and budgets to drive continuous improvement.
• Manage regional budgets and monthly forecasting by partnering with Data Analysts to maintain attribution and performance reporting.
• Collaborate with Product Marketing, Field Marketing and Content teams to align paid social with ABM and integrated campaign initiatives.

Employee Advocacy Program Management

• Own day-to-day management of Jamf’s employee advocacy program on Oktopost, curating and loading content, onboarding new advocates, tracking and reporting on program performance and maintaining the roster.
• Drive participation through internal Slack communications, monthly recognition incentives and enablement, partnering with HR and leadership to activate executives as advocates.
• Train and encourage advocates to personalize suggested copy, periodically audit what employees share for brand alignment, maintain enablement resources including copy guidance, UTM tutorials, and Oktopost how-to materials.
• Manage the monthly advocate recognition program, incentive distribution and ongoing evaluation of scalable global gifting solutions.

What we are looking for:

• Minimum of 7 years of B2B social media experience spanning organic, paid and advocacy channels. (Required)
• Proven track record managing organic brand social accounts and paid campaigns across LinkedIn, Facebook, X, Instagram, and/or Threads — including targeting, budget management and optimization. (Required)
• Hands-on experience managing an employee advocacy program; Oktopost experience strongly preferred. (Required)
• Proficient with UTMs, Google Analytics and social analytics platforms; comfortable building performance reports for non-social audiences. (Required)
• Exceptional writing skills with the ability to adapt brand voice across platforms, audiences and content types without losing authenticity. (Required)
• Demonstrated ability to function as an internal advisor or SME: translating social media expertise into guidance others can act on. (Required)
• Self-motivated learner who actively tracks platform changes, tests new formats and tools, and brings that knowledge back to the team. (Required)
• Experience coordinating social media for large-scale events (trade shows, virtual summits, user conferences).
• Organized and detail-oriented with the ability to manage a multi-platform content calendar, competing deadlines, and stakeholder relationships across Marketing, HR, Product, Sales and executive teams.
• Data-driven with experience using performance insights to evolve strategy and advocate for resources.

Education & Certifications

• 4 year / Bachelor’s Degree in Marketing, Communications, Journalism or related field; a combination of relevant experience and education may be considered (Required)

How we help you reach your best potential:

• Named a 2025 Best Companies to Work For by U.S. News
• Named a 2025 Newsweek America’s Greatest Workplaces for Mental Well-being
• Named a 2025 Newsweek America’s Greatest Workplaces for Gen Z
• Named one of Forbes Most Trusted Companies in 2024
• Named a 2024 Best Companies to Work For by U.S. News
• Named a 2024 Newsweek America’s Greatest Workplaces for Parents & Families
• Named a 2024 PEOPLE Companies That Care by PEOPLE® and Great Place To Work®
• Named a 2024 Best Technology Company to Work For by U.S. News
• Named a 2023 Best Workplaces for Women™ by Great Place to Work®and Fortune Magazine
• We know that big ideas can come from anyone, so we empower everyone to make an impact. Our 90% employee retention rate agrees!
• You will have the opportunity to make a real and meaningful impact for more than 75,000 global customers with the best Apple device management solution in the world.
• We put people over profits – which is why our customers keep coming back to us.
• Our volunteer time off allows employees to support and give back to our communities.
• We encourage you to simply be you. We constantly seek and value different perspectives to ensure Jamf is a place where everyone feels comfortable and can be successful.
• 22 of 25 world’s most valuable brands rely on Jamf to do their best work (as ranked by Forbes).
• Over 100,000 Jamf Nation users, the largest online IT community in the world.

Pay Transparency

At Jamf, base pay is one part of our total compensation package and is set within a defined range. These ranges can vary based on hiring location. Where an individual’s pay falls within that range depends on several factors, including role scope, location, budget, skills, experience, and qualifications. This approach helps ensure fair, competitive pay and provides room to grow as you develop in your role.

#LI-Remote

Pay Transparency Range

$93,700—$169,840 USD

What it means to be a Jamf? We are a team of free-thinkers, can-doers, and problem-crushers. We value humility and the relentless pursuit of knowledge. Our culture flows from a spirit of selflessness and relentless self-improvement - driving both personal growth and collective progress throughout our company. We unite around common goals while respecting personal approaches, believing that fulfilled individuals create a thriving, vibrant workplace.

Our aim is simple: hire exceptionally good people who are incredibly good at what they do and let them do it. We provide the support and resources to let everyone be their authentic, best selves at work, at rest, and at play. We are committed to supporting the continual improvement of Apple in the workplace, the organizations that rely on them and the people who keep it all running smoothly.

Above it all, waves our banner of #OneJamf – and the knowledge that when we stand together, we accomplish so much more than we could alone. We seek individuals who share this unwavering journey toward growth to join us in our quest for constant improvement.

What does Jamf do? Jamf extends the legendary Apple experience people enjoy in their personal lives to the workplace. We believe the experience of using a device at work or school should feel the same, and be as secure as, using a personal device. With Jamf, customers are able to confidently automate Mac, iPad, iPhone and Apple TV deployment, management, and security – anytime, anywhere – to protect the data and applications used by employees in the workplace, students learning in the classroom, and streamline communications in healthcare between patients and providers. More than 2,500 Jamf strong worldwide, we are free-thinkers, can-doers, and problems crushers who are encouraged to bring their whole selves to work each and every day.

Get social with us and follow the conversation at #OneJamf

Jamf is committed to creating an inclusive & supportive work environment for all candidates and employees. Candidates with disabilities or religious beliefs are encouraged to reach out if they need additional support or alternative options to our recruiting processes to accommodate their disability or religious belief. If you need an accommodation, please contact your Recruiter or Recruiting Coordinator directly. Requests for accommodation will be handled confidentially by Recruiting and will not be shared with the hiring manager. Jamf is an equal opportunity employer and does not discriminate against individuals who request reasonable accommodation for disability or religious beliefs. To request accommodations please email us at recruiting@jamf.com

About Invoca:

Invoca is the revenue execution and platform leader that helps marketing, commerce, and contact center teams turn every conversation into revenue. Through its AI agents, Invoca engages, qualifies, and converts customers across SMS and voice, orchestrating seamless buyer journeys and measurable, profitable growth. With over 300 employees, 2,000+ customers, and $100M in revenue, the company continues to lead the category it created. Invoca’s AI vision centers on using trustworthy, first-party data to deliver intelligent, authentic, and empathetic AI — connecting digital and human experiences to build lasting customer relationships. Invoca has raised $184M from leading investors, including Upfront Ventures, Accel, Silver Lake Waterman, H.I.G. Growth Partners, and Salesforce Ventures.

About the Team:

The corporate marketing team at Invoca owns how the company shows up to the market and connects that presence to revenue. We set brand strategy and positioning, partner with design on visual identity, and produce content that drives traffic and conversions across the buyer journey. We run PR, analyst relations, and executive visibility, securing press, shaping analyst evaluations, and positioning our leaders as industry problem-solvers. We run internal comms and the corporate digital presence, from website and SEO/GEO to social. Our brand and storytelling build awareness and pipeline, deepen category leadership and customer loyalty, and keep Invoca ahead in a fast-moving agentic AI space.

About the Role:

In this role, you’ll be the architect of our brand’s social presence, crafting dynamic content and cultivating community engagement across key social platforms. As a key member of Invoca’s corporate marketing team, you’ll help develop overarching social strategies and integrate brand objectives into captivating social-first initiatives. You’ll constantly be on the pulse of emerging trends and have the hunger to pioneer innovative pilots while collaborating cross-functionally to execute integrated campaigns.

A successful candidate is a creatively inspired storyteller and social media expert. Your deep experience leads you to plan your program and drive ideas from conception to execution with autonomy. You’ll ensure our brand’s look, feel, and voice show up authentically, impactfully, and consistently across social media.

With a keen eye on analytics, you’ll optimize content performance and foster meaningful connections, driving impactful social campaigns aligned with product launches and industry trends. Your creativity will shine as you collaborate with designers and copywriters, ensuring content remains compelling and on-brand. With a global perspective, you’ll adapt content across regions while maintaining consistency, working cross-functionally to ensure seamless collaboration.

You Will:

• Be a hands-on creator of social media content, including posts, polls, native carousels, short-form video, multi-image posts, PDFs, infographics, and other high-performing social content. You bring a strong command of what formats drive engagement on each platform.
• Engage and grow our customer and partner community on social platforms.
• Identify emerging trends and opportunities, driving social-first pilots and experimenting with new content types and the latest social media innovations.
• Contribute to and execute against an overarching social media strategy, including always-on content, community engagement, influencer programs, and associated creative.
• Create and publish monthly content calendars in addition to bi-monthly planning, featuring input from different teams to ensure content is strategic and data-driven.
• Drive social campaigns, programs, and marketing initiatives, including a robust macro/micro-influencer program (including industry-specific, key media, analysts, investors, peers, and partners) to align with product launches and relevant trends/news.
• Drive internal comms social sharing to bring fresh content to the organization.
• Execute and report on integrated brand campaigns, working cross-functionally with various departments and GTM teams to translate brand campaign objectives into social-first content.
• Collaborate with the inbound demand generation and paid social team to create and deliver innovative, best-in-class organic social campaigns.
• Analyze social media performance, share meaningful insights, and actively suggest new ways to improve engagement across all platforms and emerging outlets.
• Maintain a deep understanding of social media metrics, data analysis, and key learnings as they relate to industry benchmarks and best practices.

You Have:

• 4+ years of hands-on experience creating compelling social content across LinkedIn, YouTube, Facebook, and Instagram, with knowledge of both organic and paid social media on key platforms.
• Deep understanding of key social networks, platform nuances, and algorithm performance - including what formats, lengths, and content types drive results on each.
• Proficiency in content creation and video editing tools, including AI-powered tools, with a strong eye for design across both static and video formats.
• Track record of success in social media community engagement, including growth strategies, campaigns, influencer marketing, and content strategy.
• Ability to use data and analytics to develop, measure, and optimize content programs that convert - and to clearly communicate those insights to cross-functional teams.
• Experience managing and executing a variety of ongoing and campaign-specific social programs from start to finish with near-full autonomy.
• Strong sense of initiative, a collaborative spirit, and the ability to thrive in a fast-moving environment.
• Bonus: Experience with podcasts, newsletters, or social series programs.

Salary, Benefits, & Perks:

At Invoca, all new hires in the U.S. receive benefits starting on day one of employment. Our benefits offerings include:

Please note that benefits for teammates outside the U.S. may vary in accordance with their country’s laws and regulations.

• Flexible Time Off – We encourage a healthy work-life balance. Our flexible paid time off policy allows you to recharge and take time away as needed.
• Paid Holidays – Invoca provides 20 U.S. paid holidays, including a winter break, giving you ample opportunity to refresh and spend time with friends and family.
• Health Benefits – Our healthcare program includes medical, dental, and vision coverage, with multiple plan options to choose what works best for you and your family. Fertility assistance is also included.
• Retirement – Invoca offers a 401(k) plan through Fidelity with a company match of up to 4%.
• Stock Options – All employees are invited to share in Invoca’s success through stock options.
• Mental Health Program – Well-being support on a broad range of issues is available through our SpringHealth program.
• Paid Family Leave – Up to 12 weeks of 100% paid leave is provided for baby bonding, adoption, and caring for family members.
• Paid Medical Leave – Up to 12 weeks of 100% paid leave is provided for childbirth and medical needs.
• InVacation – As a thank-you to our long-term team members, we offer a bonus after 7 years of service.
• Wellness Subsidy – We provide a subsidy that can be applied toward gym memberships, fitness classes, and more.
• Position Base - Target Base Salary $120,000-$147,000 / plus bonus potential

DEI Statement:

We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal-opportunity workplace.

About Voters of Tomorrow

Voters of Tomorrow is a political movement for young people and by young people. With the guiding goal of building youth political power, Voters of Tomorrow has a presence in over 25 states and volunteers in all 50. Backed by extensive research on Gen Z, we’re taking the issues Gen Z cares about most into the rooms where decisions get made. Through extensive advocacy, on-the-ground and online organizing, and a nationwide network of Gen Z organizers and activists, we’re making sure that as the most diverse generation, we are represented and spoken for.

Job Summary

The Digital Director leads the creation and execution of compelling digital content and strategies that advance the organization’s mission, expand its online presence, and engage key audiences. This role serves as a strategic lead in digital communications, supporting both rapid response needs and long-term campaign planning. The Digital Director works closely with the Communications Director and other departments to ensure consistency in messaging, support for local chapters, and alignment with broader organizational goals.

This is a full-time, remote position. We welcome applicants from anywhere in the US, with a preference for candidates based in or open to relocating to the Washington, DC area. The salary range for this position is $65,000 - $75,000.

Duties and Responsibilities

• Oversee all social media accounts, including content posting, scheduling, and timely responses to audience engagement.

Manage the production of digital content—including graphics, video scripts, short-form videos, and copy—that is creative, strategic, and on-brand

• Manage the content calendar in coordination with the Communications Director to ensure consistent messaging and alignment with campaigns and priorities
• Lead digital rapid response during breaking political moments ensuring content and messaging are timely and connect Gen Z to the electoral stakes
• Design and implement social media strategies that increase engagement, grow followers, and effectively reach target audiences; pitch and execute engaging digital campaigns
• Oversee digital support to Voters of Tomorrow chapters, including guidance and training
• Coordinate with the Communications Director to shape the organization’s communications strategy and ensure message alignment between earned media and digital channels
• Develop creator strategy, collaborate with digital partners, and help design and execute long-term social media campaigns
• Provide digital and communications support across departments to amplify organizational work and priorities
• Monitor digital trends, analyze performance data, and produce reports that inform future content and strategy
• Oversee digital grassroots mobilization driving the organization’s digital engagement and fundraising programs
• Oversee the organization’s digital advertising program in coordination with media consultants, including targeting, creative development, and performance optimization

Requirements and Skills

• At least 1 cycle of experience in political digital work for a nonprofit, political campaign, or PAC
• Experience in at least three of social media strategy, email marketing, digital advertising, and online fundraising
• Experience managing staff and consultants
• Proficiency in Adobe creative software, Canva, Wordpress, digital ad platforms, email tools, and analytics software
• Demonstrated success in growing online audiences and or driving digital fundraising revenue
• Deep understanding of TikTok and IG growth mechanics
• Ability to move quickly under pressure without sacrificing quality or judgment, especially during breaking news or political moments
• Strong written communication skills, including the ability to write sharp, platform-native copy across different voices and tones
• Collaborative working style with the ability to take direction from senior staff while also driving work independently
• Comfort with ambiguity and shifting priorities
• Strong political and digital instincts

Voters of Tomorrow is an equal opportunity employer. We welcome all applicants regardless of age, citizenship, gender identity or expression, national origin, pregnancy status, race, religion, sexual orientation, veteran status, or any other differences.

Headquarters: Berlin
URL: https://jobs.sofatutor.com/

Design and run A/B tests that directly impact subscription growth for one of Europe's leading EdTech platforms – 1M+ users, real experiments, measurable results.

We’re looking for a Conversion Rate Optimization (CRO) Specialist (gn) to join our Product Growth Team and help drive one of sofatutor’s most important goals: turning more parents into customers who trust us to support their children’s learning journey. In this role, your work will have a direct and measurable impact on the company’s success. By designing and running smart, strategic A/B tests, you’ll help increase user acquisition, activation, and retention across our subscription-based learning products. You’ll collaborate closely with designers, developers, data analysts, and senior leadership to uncover high-potential growth opportunities and turn insights into real results.

 100% remote (EMEA) | ⏳ 32-40h/week

Your Tasks:

• Define and implement growth experiments across the funnel — from hypothesis to launch and evaluation.

• Maintain a clear pipeline of experiments based on impact, effort, and learning value.

• Collaborate closely with design, engineering, and key stakeholders to translate testing concepts into high-quality experiments.

• Leverage analytics, user research, competitor insights, and best practices to identify opportunities and build strong hypotheses.

• Share experiment results, insights, and learnings transparently with the team and stakeholders to drive alignment and continuous improvement.

What you bring to the table:

• A minimum of 2 – 4+ years of experience in conversion rate optimization (CRO), website optimization, or growth-focused roles.

• A strong track record of designing and executing experiments that resulted in measurable business outcomes (e.g., increased conversion rates, revenue uplift).

• Experience working in high-velocity testing environments and a drive to continuously improve experimentation speed without sacrificing quality or learning value.

• Advanced analytical capabilities with hands-on experience interpreting quantitative data from platforms such as GA4, Amplitude, or Power BI.

• Strong conceptual thinking, with the ability to structure and prioritize experiments around strategic growth objectives.

• Proficiency in Figma or equivalent design tool is essential, with the ability to independently produce high-fidelity, multi-variant test concepts.

• Excellent communication skills in English, with the ability to present insights and strategies clearly to stakeholders across functions and seniority levels.

• Experience with A/B testing tools (e.g., Convert) and familiarity with complementary insight tools (e.g., Hotjar).

• Preferred qualifications (not required): German language skills to better understand customer needs in DACH markets.

What we offer:

•  Flexible Work: Flexible hours, remote-first, up to 180 days/year from EU if not located in Germany

•  Team Events: Regular meetups – online and in Berlin.

•  Extra Time Off: 2 paid volunteering days + Dec 24 & 31 off
  

At sofatutor, we are committed to continuously developing an inclusive work environment that supports your growth - regardless of gender, marital status, sexual orientation, religious beliefs, age, disability, education, or ethnicity. We’d love for you to join us in shaping this together!

To apply: https://weworkremotely.com/remote-jobs/sofatutor-gmbh-cro-specialist-all-genders

Nabu Casa is the organisation behind Home Assistant, the world's largest free and open-source smart home platform used by over two million households. Nabu Casa was established in 2018 by the founders and core contributors of Home Assistant, with the intent of making the project sustainable and to prevent burnout. Our guiding principles—privacy, choice, and sustainability—are embedded in everything we do, from our architecture to our community.

Nabu Casa is a profitable company with no external investors. Today, we are the official provider of Home Assistant products and services. Every subscription and purchase directly funds the ongoing development of Home Assistant and the many other Open Home projects.

The Role

We're looking for a Digital Marketing Manager to own how Nabu Casa shows up online — and to make it count. This is a hands-on, execution-focused role: you'll plan and ship campaigns, grow our organic presence, and make sure every euro we spend on paid reaches the right person. You'll work closely with our Product Marketing Manager, but you won't be waiting for briefs — you'll be driving the agenda.

Our audience is technically sophisticated and community-rooted. They can tell the difference between marketing that respects their intelligence and marketing that doesn't. This role requires someone who gets that.

What You Are Going To Do

• Own the performance of Nabu Casa's digital channels — website, email, SEO, paid, and social — with clear targets for reach, conversion, and subscriber growth
• Plan and execute digital campaigns end-to-end, from brief through creative to post-campaign analysis, aligned with product launches and commercial priorities
• Build and improve our organic search presence through content strategy and on-site SEO, reducing reliance on paid traffic over time
• Run email marketing for Nabu Casa Cloud subscribers — lifecycle flows, release announcements, and re-engagement — and track the metrics that matter
• Own paid digital spend and ROI across channels; allocate and optimise the budget with rigor
• Report on digital performance weekly and bring a clear point of view on what to prioritise next
• Grow and engage Nabu Casa's presence in the communities where our users live — Home Assistant forums, Reddit, YouTube, and adjacent open-source and smart home spaces
• Test new growth levers — affiliate, referral, influencer — with structured experiments and documented learnings
  
  

What You Need To Have

• Hands-on experience running digital channels — SEO, email, paid social/search, content — with owned performance metrics, not just supporting roles
• Fluency in analytics: able to build dashboards, interpret funnel data, and distinguish signal from noise without relying on a data team
• Strong copywriting for digital contexts — you know how to write for a technically literate audience without talking down to them
• Familiarity with marketing automation and CRM tooling (e.g. Mailchimp, HubSpot, or equivalent)
• High autonomy — you know what to look at next without being told
  
  

It would be great if you also have:

• Experience marketing a technical, developer-adjacent, or open-source product
• Familiarity with the Home Assistant ecosystem or smart home space
• Experience working in a small, remote-first team where you own a function end-to-end
  
  

What we offer You

Nabu Casa is a fully remote organization that uses Remote to employ people from all over the world. You will be a normal salaried employee in your country.

This is a full-time position for 40 hours per week. Because we are a fully remote company, there is no fixed schedule. For the purpose of team communication, we do try to ensure at least 3 hours of overlap in the workday. You will report to our VP Commercial, based in Norway.

Core to the establishment of Nabu Casa was the well-being of the people building the future of the smart home. We will provide all the benefits required by the country you reside in. However, we also want to make sure all our employees, regardless of country of origin, get at least a minimal set of benefits, including:

• Five weeks (twenty-five days) of paid time off.
• Fourteen days of paid sick leave if your country/laws treat them as unpaid.
• Six weeks of paid and six weeks of unpaid parental leave to be used in the first year after birth.
• A budget for your work hardware once you start. After three years, you may keep this equipment for personal use.
• An annual smart home budget to ensure you keep up-to-date with the latest smart homes offer.
• An annual education budget to help you grow and stay on top of your game.
• A yearly performance bonus based on company performance.
• A 50% contribution to your internet connection fee at your home workspace.
• One day every two weeks to work on your personal projects.
  
  

When first offering a position to a new member, Nabu Casa aims to provide a total compensation package that matches the 75th percentile for the new hire's role, seniority, and local market rates. In our primary operating countries, the approximate yearly compensation will be the following:

• Spain: 73.000 EUR
• Portugal: 64.700 EUR
• Italy: 67.100 EUR
• UK: 81.400 GBP
• Greece: 58.400 EUR
• Hungary: 25.700.000 HUF
• Poland: 370.000 PLN
• Romania: 444.000 RON
• Other countries: Compensation can be discussed during the first interview.
  
  

These figures may be adjusted based on experience, qualifications, and work hours.

About Us

Nabu Casa is best known as the organization driving the development of Home Assistant, the world's largest free and open-source smart home platform. More than two million households benefit from its home automation capabilities. Powered by a worldwide community of open-source developers, GitHub ranked it the most active open-source project in the world in 2024.

Nabu Casa is profitable, has no external investors, and our only funding comes from people subscribing to Home Assistant Cloud and buying Home Assistant hardware. That means the only stakeholders we have to concern ourselves with are our employees and our users.

Our principles — privacy, choice, and sustainability — are woven into our architecture, licensing, community, and everything else.

The recruitment process

• Apply for the role
• Our team will review your application with the hiring manager
• Screening
• Take home assignment
• Interview with our Commercial Team
• Interview with our CEO
• Offer
• Join our team!
  
  

Nabu Casa is the organisation behind Home Assistant, the world's largest free and open-source smart home platform used by over two million households. Nabu Casa was established in 2018 by the founders and core contributors of Home Assistant, with the intent of making the project sustainable and to prevent burnout. Our guiding principles—privacy, choice, and sustainability—are embedded in everything we do, from our architecture to our community.

Nabu Casa is a profitable company with no external investors. Today, we are the official provider of Home Assistant products and services. Every subscription and purchase directly funds the ongoing development of Home Assistant and the many other Open Home projects.

The Role

We're looking for a Digital Marketing Manager to own how Nabu Casa shows up online — and to make it count. This is a hands-on, execution-focused role: you'll plan and ship campaigns, grow our organic presence, and make sure every euro we spend on paid reaches the right person. You'll work closely with our Product Marketing Manager, but you won't be waiting for briefs — you'll be driving the agenda.

Our audience is technically sophisticated and community-rooted. They can tell the difference between marketing that respects their intelligence and marketing that doesn't. This role requires someone who gets that.

What You Are Going To Do

• Own the performance of Nabu Casa's digital channels — website, email, SEO, paid, and social — with clear targets for reach, conversion, and subscriber growth
• Plan and execute digital campaigns end-to-end, from brief through creative to post-campaign analysis, aligned with product launches and commercial priorities
• Build and improve our organic search presence through content strategy and on-site SEO, reducing reliance on paid traffic over time
• Run email marketing for Nabu Casa Cloud subscribers — lifecycle flows, release announcements, and re-engagement — and track the metrics that matter
• Own paid digital spend and ROI across channels; allocate and optimise the budget with rigor
• Report on digital performance weekly and bring a clear point of view on what to prioritise next
• Grow and engage Nabu Casa's presence in the communities where our users live — Home Assistant forums, Reddit, YouTube, and adjacent open-source and smart home spaces
• Test new growth levers — affiliate, referral, influencer — with structured experiments and documented learnings
  
  

What You Need To Have

• Hands-on experience running digital channels — SEO, email, paid social/search, content — with owned performance metrics, not just supporting roles
• Fluency in analytics: able to build dashboards, interpret funnel data, and distinguish signal from noise without relying on a data team
• Strong copywriting for digital contexts — you know how to write for a technically literate audience without talking down to them
• Familiarity with marketing automation and CRM tooling (e.g. Mailchimp, HubSpot, or equivalent)
• High autonomy — you know what to look at next without being told
  
  

It would be great if you also have:

• Experience marketing a technical, developer-adjacent, or open-source product
• Familiarity with the Home Assistant ecosystem or smart home space
• Experience working in a small, remote-first team where you own a function end-to-end
  
  

What we offer You

Nabu Casa is a fully remote organization that uses Remote to employ people from all over the world. You will be a normal salaried employee in your country.

This is a full-time position for 40 hours per week. Because we are a fully remote company, there is no fixed schedule. For the purpose of team communication, we do try to ensure at least 3 hours of overlap in the workday. You will report to our VP Commercial, based in Norway.

Core to the establishment of Nabu Casa was the well-being of the people building the future of the smart home. We will provide all the benefits required by the country you reside in. However, we also want to make sure all our employees, regardless of country of origin, get at least a minimal set of benefits, including:

• Five weeks (twenty-five days) of paid time off.
• Fourteen days of paid sick leave if your country/laws treat them as unpaid.
• Six weeks of paid and six weeks of unpaid parental leave to be used in the first year after birth.
• A budget for your work hardware once you start. After three years, you may keep this equipment for personal use.
• An annual smart home budget to ensure you keep up-to-date with the latest smart homes offer.
• An annual education budget to help you grow and stay on top of your game.
• A yearly performance bonus based on company performance.
• A 50% contribution to your internet connection fee at your home workspace.
• One day every two weeks to work on your personal projects.
  
  

When first offering a position to a new member, Nabu Casa aims to provide a total compensation package that matches the 75th percentile for the new hire's role, seniority, and local market rates. In our primary operating countries, the approximate yearly compensation will be the following:

• Spain: 73.000 EUR
• Portugal: 64.700 EUR
• Italy: 67.100 EUR
• UK: 81.400 GBP
• Greece: 58.400 EUR
• Hungary: 25.700.000 HUF
• Poland: 370.000 PLN
• Romania: 444.000 RON
• Other countries: Compensation can be discussed during the first interview.
  
  

These figures may be adjusted based on experience, qualifications, and work hours.

About Us

Nabu Casa is best known as the organization driving the development of Home Assistant, the world's largest free and open-source smart home platform. More than two million households benefit from its home automation capabilities. Powered by a worldwide community of open-source developers, GitHub ranked it the most active open-source project in the world in 2024.

Nabu Casa is profitable, has no external investors, and our only funding comes from people subscribing to Home Assistant Cloud and buying Home Assistant hardware. That means the only stakeholders we have to concern ourselves with are our employees and our users.

Our principles — privacy, choice, and sustainability — are woven into our architecture, licensing, community, and everything else.

The recruitment process

• Apply for the role
• Our team will review your application with the hiring manager
• Screening
• Take home assignment
• Interview with our Commercial Team
• Interview with our CEO
• Offer
• Join our team!
  
  

Nabu Casa is the organisation behind Home Assistant, the world's largest free and open-source smart home platform used by over two million households. Nabu Casa was established in 2018 by the founders and core contributors of Home Assistant, with the intent of making the project sustainable and to prevent burnout. Our guiding principles—privacy, choice, and sustainability—are embedded in everything we do, from our architecture to our community.

Nabu Casa is a profitable company with no external investors. Today, we are the official provider of Home Assistant products and services. Every subscription and purchase directly funds the ongoing development of Home Assistant and the many other Open Home projects.

The Role

We're looking for a Digital Marketing Manager to own how Nabu Casa shows up online — and to make it count. This is a hands-on, execution-focused role: you'll plan and ship campaigns, grow our organic presence, and make sure every euro we spend on paid reaches the right person. You'll work closely with our Product Marketing Manager, but you won't be waiting for briefs — you'll be driving the agenda.

Our audience is technically sophisticated and community-rooted. They can tell the difference between marketing that respects their intelligence and marketing that doesn't. This role requires someone who gets that.

What You Are Going To Do

• Own the performance of Nabu Casa's digital channels — website, email, SEO, paid, and social — with clear targets for reach, conversion, and subscriber growth
• Plan and execute digital campaigns end-to-end, from brief through creative to post-campaign analysis, aligned with product launches and commercial priorities
• Build and improve our organic search presence through content strategy and on-site SEO, reducing reliance on paid traffic over time
• Run email marketing for Nabu Casa Cloud subscribers — lifecycle flows, release announcements, and re-engagement — and track the metrics that matter
• Own paid digital spend and ROI across channels; allocate and optimise the budget with rigor
• Report on digital performance weekly and bring a clear point of view on what to prioritise next
• Grow and engage Nabu Casa's presence in the communities where our users live — Home Assistant forums, Reddit, YouTube, and adjacent open-source and smart home spaces
• Test new growth levers — affiliate, referral, influencer — with structured experiments and documented learnings
  
  

What You Need To Have

• Hands-on experience running digital channels — SEO, email, paid social/search, content — with owned performance metrics, not just supporting roles
• Fluency in analytics: able to build dashboards, interpret funnel data, and distinguish signal from noise without relying on a data team
• Strong copywriting for digital contexts — you know how to write for a technically literate audience without talking down to them
• Familiarity with marketing automation and CRM tooling (e.g. Mailchimp, HubSpot, or equivalent)
• High autonomy — you know what to look at next without being told
  
  

It would be great if you also have:

• Experience marketing a technical, developer-adjacent, or open-source product
• Familiarity with the Home Assistant ecosystem or smart home space
• Experience working in a small, remote-first team where you own a function end-to-end
  
  

What we offer You

Nabu Casa is a fully remote organization that uses Remote to employ people from all over the world. You will be a normal salaried employee in your country.

This is a full-time position for 40 hours per week. Because we are a fully remote company, there is no fixed schedule. For the purpose of team communication, we do try to ensure at least 3 hours of overlap in the workday. You will report to our VP Commercial, based in Norway.

Core to the establishment of Nabu Casa was the well-being of the people building the future of the smart home. We will provide all the benefits required by the country you reside in. However, we also want to make sure all our employees, regardless of country of origin, get at least a minimal set of benefits, including:

• Five weeks (twenty-five days) of paid time off.
• Fourteen days of paid sick leave if your country/laws treat them as unpaid.
• Six weeks of paid and six weeks of unpaid parental leave to be used in the first year after birth.
• A budget for your work hardware once you start. After three years, you may keep this equipment for personal use.
• An annual smart home budget to ensure you keep up-to-date with the latest smart homes offer.
• An annual education budget to help you grow and stay on top of your game.
• A yearly performance bonus based on company performance.
• A 50% contribution to your internet connection fee at your home workspace.
• One day every two weeks to work on your personal projects.
  
  

When first offering a position to a new member, Nabu Casa aims to provide a total compensation package that matches the 75th percentile for the new hire's role, seniority, and local market rates. In our primary operating countries, the approximate yearly compensation will be the following:

• Spain: 73.000 EUR
• Portugal: 64.700 EUR
• Italy: 67.100 EUR
• UK: 81.400 GBP
• Greece: 58.400 EUR
• Hungary: 25.700.000 HUF
• Poland: 370.000 PLN
• Romania: 444.000 RON
• Other countries: Compensation can be discussed during the first interview.
  
  

These figures may be adjusted based on experience, qualifications, and work hours.

About Us

Nabu Casa is best known as the organization driving the development of Home Assistant, the world's largest free and open-source smart home platform. More than two million households benefit from its home automation capabilities. Powered by a worldwide community of open-source developers, GitHub ranked it the most active open-source project in the world in 2024.

Nabu Casa is profitable, has no external investors, and our only funding comes from people subscribing to Home Assistant Cloud and buying Home Assistant hardware. That means the only stakeholders we have to concern ourselves with are our employees and our users.

Our principles — privacy, choice, and sustainability — are woven into our architecture, licensing, community, and everything else.

The recruitment process

• Apply for the role
• Our team will review your application with the hiring manager
• Screening
• Take home assignment
• Interview with our Commercial Team
• Interview with our CEO
• Offer
• Join our team!
  
  

Nabu Casa is the organisation behind Home Assistant, the world's largest free and open-source smart home platform used by over two million households. Nabu Casa was established in 2018 by the founders and core contributors of Home Assistant, with the intent of making the project sustainable and to prevent burnout. Our guiding principles—privacy, choice, and sustainability—are embedded in everything we do, from our architecture to our community.

Nabu Casa is a profitable company with no external investors. Today, we are the official provider of Home Assistant products and services. Every subscription and purchase directly funds the ongoing development of Home Assistant and the many other Open Home projects.

The Role

We're looking for a Digital Marketing Manager to own how Nabu Casa shows up online — and to make it count. This is a hands-on, execution-focused role: you'll plan and ship campaigns, grow our organic presence, and make sure every euro we spend on paid reaches the right person. You'll work closely with our Product Marketing Manager, but you won't be waiting for briefs — you'll be driving the agenda.

Our audience is technically sophisticated and community-rooted. They can tell the difference between marketing that respects their intelligence and marketing that doesn't. This role requires someone who gets that.

What You Are Going To Do

• Own the performance of Nabu Casa's digital channels — website, email, SEO, paid, and social — with clear targets for reach, conversion, and subscriber growth
• Plan and execute digital campaigns end-to-end, from brief through creative to post-campaign analysis, aligned with product launches and commercial priorities
• Build and improve our organic search presence through content strategy and on-site SEO, reducing reliance on paid traffic over time
• Run email marketing for Nabu Casa Cloud subscribers — lifecycle flows, release announcements, and re-engagement — and track the metrics that matter
• Own paid digital spend and ROI across channels; allocate and optimise the budget with rigor
• Report on digital performance weekly and bring a clear point of view on what to prioritise next
• Grow and engage Nabu Casa's presence in the communities where our users live — Home Assistant forums, Reddit, YouTube, and adjacent open-source and smart home spaces
• Test new growth levers — affiliate, referral, influencer — with structured experiments and documented learnings
  
  

What You Need To Have

• Hands-on experience running digital channels — SEO, email, paid social/search, content — with owned performance metrics, not just supporting roles
• Fluency in analytics: able to build dashboards, interpret funnel data, and distinguish signal from noise without relying on a data team
• Strong copywriting for digital contexts — you know how to write for a technically literate audience without talking down to them
• Familiarity with marketing automation and CRM tooling (e.g. Mailchimp, HubSpot, or equivalent)
• High autonomy — you know what to look at next without being told
  
  

It would be great if you also have:

• Experience marketing a technical, developer-adjacent, or open-source product
• Familiarity with the Home Assistant ecosystem or smart home space
• Experience working in a small, remote-first team where you own a function end-to-end
  
  

What we offer You

Nabu Casa is a fully remote organization that uses Remote to employ people from all over the world. You will be a normal salaried employee in your country.

This is a full-time position for 40 hours per week. Because we are a fully remote company, there is no fixed schedule. For the purpose of team communication, we do try to ensure at least 3 hours of overlap in the workday. You will report to our VP Commercial, based in Norway.

Core to the establishment of Nabu Casa was the well-being of the people building the future of the smart home. We will provide all the benefits required by the country you reside in. However, we also want to make sure all our employees, regardless of country of origin, get at least a minimal set of benefits, including:

• Five weeks (twenty-five days) of paid time off.
• Fourteen days of paid sick leave if your country/laws treat them as unpaid.
• Six weeks of paid and six weeks of unpaid parental leave to be used in the first year after birth.
• A budget for your work hardware once you start. After three years, you may keep this equipment for personal use.
• An annual smart home budget to ensure you keep up-to-date with the latest smart homes offer.
• An annual education budget to help you grow and stay on top of your game.
• A yearly performance bonus based on company performance.
• A 50% contribution to your internet connection fee at your home workspace.
• One day every two weeks to work on your personal projects.
  
  

When first offering a position to a new member, Nabu Casa aims to provide a total compensation package that matches the 75th percentile for the new hire's role, seniority, and local market rates. In our primary operating countries, the approximate yearly compensation will be the following:

• Spain: 73.000 EUR
• Portugal: 64.700 EUR
• Italy: 67.100 EUR
• UK: 81.400 GBP
• Greece: 58.400 EUR
• Hungary: 25.700.000 HUF
• Poland: 370.000 PLN
• Romania: 444.000 RON
• Other countries: Compensation can be discussed during the first interview.
  
  

These figures may be adjusted based on experience, qualifications, and work hours.

About Us

Nabu Casa is best known as the organization driving the development of Home Assistant, the world's largest free and open-source smart home platform. More than two million households benefit from its home automation capabilities. Powered by a worldwide community of open-source developers, GitHub ranked it the most active open-source project in the world in 2024.

Nabu Casa is profitable, has no external investors, and our only funding comes from people subscribing to Home Assistant Cloud and buying Home Assistant hardware. That means the only stakeholders we have to concern ourselves with are our employees and our users.

Our principles — privacy, choice, and sustainability — are woven into our architecture, licensing, community, and everything else.

The recruitment process

• Apply for the role
• Our team will review your application with the hiring manager
• Screening
• Take home assignment
• Interview with our Commercial Team
• Interview with our CEO
• Offer
• Join our team!
  
  

Nabu Casa is the organisation behind Home Assistant, the world's largest free and open-source smart home platform used by over two million households. Nabu Casa was established in 2018 by the founders and core contributors of Home Assistant, with the intent of making the project sustainable and to prevent burnout. Our guiding principles—privacy, choice, and sustainability—are embedded in everything we do, from our architecture to our community.

Nabu Casa is a profitable company with no external investors. Today, we are the official provider of Home Assistant products and services. Every subscription and purchase directly funds the ongoing development of Home Assistant and the many other Open Home projects.

The Role

We're looking for a Digital Marketing Manager to own how Nabu Casa shows up online — and to make it count. This is a hands-on, execution-focused role: you'll plan and ship campaigns, grow our organic presence, and make sure every euro we spend on paid reaches the right person. You'll work closely with our Product Marketing Manager, but you won't be waiting for briefs — you'll be driving the agenda.

Our audience is technically sophisticated and community-rooted. They can tell the difference between marketing that respects their intelligence and marketing that doesn't. This role requires someone who gets that.

What You Are Going To Do

• Own the performance of Nabu Casa's digital channels — website, email, SEO, paid, and social — with clear targets for reach, conversion, and subscriber growth
• Plan and execute digital campaigns end-to-end, from brief through creative to post-campaign analysis, aligned with product launches and commercial priorities
• Build and improve our organic search presence through content strategy and on-site SEO, reducing reliance on paid traffic over time
• Run email marketing for Nabu Casa Cloud subscribers — lifecycle flows, release announcements, and re-engagement — and track the metrics that matter
• Own paid digital spend and ROI across channels; allocate and optimise the budget with rigor
• Report on digital performance weekly and bring a clear point of view on what to prioritise next
• Grow and engage Nabu Casa's presence in the communities where our users live — Home Assistant forums, Reddit, YouTube, and adjacent open-source and smart home spaces
• Test new growth levers — affiliate, referral, influencer — with structured experiments and documented learnings
  
  

What You Need To Have

• Hands-on experience running digital channels — SEO, email, paid social/search, content — with owned performance metrics, not just supporting roles
• Fluency in analytics: able to build dashboards, interpret funnel data, and distinguish signal from noise without relying on a data team
• Strong copywriting for digital contexts — you know how to write for a technically literate audience without talking down to them
• Familiarity with marketing automation and CRM tooling (e.g. Mailchimp, HubSpot, or equivalent)
• High autonomy — you know what to look at next without being told
  
  

It would be great if you also have:

• Experience marketing a technical, developer-adjacent, or open-source product
• Familiarity with the Home Assistant ecosystem or smart home space
• Experience working in a small, remote-first team where you own a function end-to-end
  
  

What we offer You

Nabu Casa is a fully remote organization that uses Remote to employ people from all over the world. You will be a normal salaried employee in your country.

This is a full-time position for 40 hours per week. Because we are a fully remote company, there is no fixed schedule. For the purpose of team communication, we do try to ensure at least 3 hours of overlap in the workday. You will report to our VP Commercial, based in Norway.

Core to the establishment of Nabu Casa was the well-being of the people building the future of the smart home. We will provide all the benefits required by the country you reside in. However, we also want to make sure all our employees, regardless of country of origin, get at least a minimal set of benefits, including:

• Five weeks (twenty-five days) of paid time off.
• Fourteen days of paid sick leave if your country/laws treat them as unpaid.
• Six weeks of paid and six weeks of unpaid parental leave to be used in the first year after birth.
• A budget for your work hardware once you start. After three years, you may keep this equipment for personal use.
• An annual smart home budget to ensure you keep up-to-date with the latest smart homes offer.
• An annual education budget to help you grow and stay on top of your game.
• A yearly performance bonus based on company performance.
• A 50% contribution to your internet connection fee at your home workspace.
• One day every two weeks to work on your personal projects.
  
  

When first offering a position to a new member, Nabu Casa aims to provide a total compensation package that matches the 75th percentile for the new hire's role, seniority, and local market rates. In our primary operating countries, the approximate yearly compensation will be the following:

• Spain: 73.000 EUR
• Portugal: 64.700 EUR
• Italy: 67.100 EUR
• UK: 81.400 GBP
• Greece: 58.400 EUR
• Hungary: 25.700.000 HUF
• Poland: 370.000 PLN
• Romania: 444.000 RON
• Other countries: Compensation can be discussed during the first interview.
  
  

These figures may be adjusted based on experience, qualifications, and work hours.

About Us

Nabu Casa is best known as the organization driving the development of Home Assistant, the world's largest free and open-source smart home platform. More than two million households benefit from its home automation capabilities. Powered by a worldwide community of open-source developers, GitHub ranked it the most active open-source project in the world in 2024.

Nabu Casa is profitable, has no external investors, and our only funding comes from people subscribing to Home Assistant Cloud and buying Home Assistant hardware. That means the only stakeholders we have to concern ourselves with are our employees and our users.

Our principles — privacy, choice, and sustainability — are woven into our architecture, licensing, community, and everything else.

The recruitment process

• Apply for the role
• Our team will review your application with the hiring manager
• Screening
• Take home assignment
• Interview with our Commercial Team
• Interview with our CEO
• Offer
• Join our team!
  
  

Nabu Casa is the organisation behind Home Assistant, the world's largest free and open-source smart home platform used by over two million households. Nabu Casa was established in 2018 by the founders and core contributors of Home Assistant, with the intent of making the project sustainable and to prevent burnout. Our guiding principles—privacy, choice, and sustainability—are embedded in everything we do, from our architecture to our community.

Nabu Casa is a profitable company with no external investors. Today, we are the official provider of Home Assistant products and services. Every subscription and purchase directly funds the ongoing development of Home Assistant and the many other Open Home projects.

The Role

We're looking for a Digital Marketing Manager to own how Nabu Casa shows up online — and to make it count. This is a hands-on, execution-focused role: you'll plan and ship campaigns, grow our organic presence, and make sure every euro we spend on paid reaches the right person. You'll work closely with our Product Marketing Manager, but you won't be waiting for briefs — you'll be driving the agenda.

Our audience is technically sophisticated and community-rooted. They can tell the difference between marketing that respects their intelligence and marketing that doesn't. This role requires someone who gets that.

What You Are Going To Do

• Own the performance of Nabu Casa's digital channels — website, email, SEO, paid, and social — with clear targets for reach, conversion, and subscriber growth
• Plan and execute digital campaigns end-to-end, from brief through creative to post-campaign analysis, aligned with product launches and commercial priorities
• Build and improve our organic search presence through content strategy and on-site SEO, reducing reliance on paid traffic over time
• Run email marketing for Nabu Casa Cloud subscribers — lifecycle flows, release announcements, and re-engagement — and track the metrics that matter
• Own paid digital spend and ROI across channels; allocate and optimise the budget with rigor
• Report on digital performance weekly and bring a clear point of view on what to prioritise next
• Grow and engage Nabu Casa's presence in the communities where our users live — Home Assistant forums, Reddit, YouTube, and adjacent open-source and smart home spaces
• Test new growth levers — affiliate, referral, influencer — with structured experiments and documented learnings
  
  

What You Need To Have

• Hands-on experience running digital channels — SEO, email, paid social/search, content — with owned performance metrics, not just supporting roles
• Fluency in analytics: able to build dashboards, interpret funnel data, and distinguish signal from noise without relying on a data team
• Strong copywriting for digital contexts — you know how to write for a technically literate audience without talking down to them
• Familiarity with marketing automation and CRM tooling (e.g. Mailchimp, HubSpot, or equivalent)
• High autonomy — you know what to look at next without being told
  
  

It would be great if you also have:

• Experience marketing a technical, developer-adjacent, or open-source product
• Familiarity with the Home Assistant ecosystem or smart home space
• Experience working in a small, remote-first team where you own a function end-to-end
  
  

What we offer You

Nabu Casa is a fully remote organization that uses Remote to employ people from all over the world. You will be a normal salaried employee in your country.

This is a full-time position for 40 hours per week. Because we are a fully remote company, there is no fixed schedule. For the purpose of team communication, we do try to ensure at least 3 hours of overlap in the workday. You will report to our VP Commercial, based in Norway.

Core to the establishment of Nabu Casa was the well-being of the people building the future of the smart home. We will provide all the benefits required by the country you reside in. However, we also want to make sure all our employees, regardless of country of origin, get at least a minimal set of benefits, including:

• Five weeks (twenty-five days) of paid time off.
• Fourteen days of paid sick leave if your country/laws treat them as unpaid.
• Six weeks of paid and six weeks of unpaid parental leave to be used in the first year after birth.
• A budget for your work hardware once you start. After three years, you may keep this equipment for personal use.
• An annual smart home budget to ensure you keep up-to-date with the latest smart homes offer.
• An annual education budget to help you grow and stay on top of your game.
• A yearly performance bonus based on company performance.
• A 50% contribution to your internet connection fee at your home workspace.
• One day every two weeks to work on your personal projects.
  
  

When first offering a position to a new member, Nabu Casa aims to provide a total compensation package that matches the 75th percentile for the new hire's role, seniority, and local market rates. In our primary operating countries, the approximate yearly compensation will be the following:

• Spain: 73.000 EUR
• Portugal: 64.700 EUR
• Italy: 67.100 EUR
• UK: 81.400 GBP
• Greece: 58.400 EUR
• Hungary: 25.700.000 HUF
• Poland: 370.000 PLN
• Romania: 444.000 RON
• Other countries: Compensation can be discussed during the first interview.
  
  

These figures may be adjusted based on experience, qualifications, and work hours.

About Us

Nabu Casa is best known as the organization driving the development of Home Assistant, the world's largest free and open-source smart home platform. More than two million households benefit from its home automation capabilities. Powered by a worldwide community of open-source developers, GitHub ranked it the most active open-source project in the world in 2024.

Nabu Casa is profitable, has no external investors, and our only funding comes from people subscribing to Home Assistant Cloud and buying Home Assistant hardware. That means the only stakeholders we have to concern ourselves with are our employees and our users.

Our principles — privacy, choice, and sustainability — are woven into our architecture, licensing, community, and everything else.

The recruitment process

• Apply for the role
• Our team will review your application with the hiring manager
• Screening
• Take home assignment
• Interview with our Commercial Team
• Interview with our CEO
• Offer
• Join our team!
  
  

Nabu Casa is the organisation behind Home Assistant, the world's largest free and open-source smart home platform used by over two million households. Nabu Casa was established in 2018 by the founders and core contributors of Home Assistant, with the intent of making the project sustainable and to prevent burnout. Our guiding principles—privacy, choice, and sustainability—are embedded in everything we do, from our architecture to our community.

Nabu Casa is a profitable company with no external investors. Today, we are the official provider of Home Assistant products and services. Every subscription and purchase directly funds the ongoing development of Home Assistant and the many other Open Home projects.

The Role

We're looking for a Digital Marketing Manager to own how Nabu Casa shows up online — and to make it count. This is a hands-on, execution-focused role: you'll plan and ship campaigns, grow our organic presence, and make sure every euro we spend on paid reaches the right person. You'll work closely with our Product Marketing Manager, but you won't be waiting for briefs — you'll be driving the agenda.

Our audience is technically sophisticated and community-rooted. They can tell the difference between marketing that respects their intelligence and marketing that doesn't. This role requires someone who gets that.

What You Are Going To Do

• Own the performance of Nabu Casa's digital channels — website, email, SEO, paid, and social — with clear targets for reach, conversion, and subscriber growth
• Plan and execute digital campaigns end-to-end, from brief through creative to post-campaign analysis, aligned with product launches and commercial priorities
• Build and improve our organic search presence through content strategy and on-site SEO, reducing reliance on paid traffic over time
• Run email marketing for Nabu Casa Cloud subscribers — lifecycle flows, release announcements, and re-engagement — and track the metrics that matter
• Own paid digital spend and ROI across channels; allocate and optimise the budget with rigor
• Report on digital performance weekly and bring a clear point of view on what to prioritise next
• Grow and engage Nabu Casa's presence in the communities where our users live — Home Assistant forums, Reddit, YouTube, and adjacent open-source and smart home spaces
• Test new growth levers — affiliate, referral, influencer — with structured experiments and documented learnings
  
  

What You Need To Have

• Hands-on experience running digital channels — SEO, email, paid social/search, content — with owned performance metrics, not just supporting roles
• Fluency in analytics: able to build dashboards, interpret funnel data, and distinguish signal from noise without relying on a data team
• Strong copywriting for digital contexts — you know how to write for a technically literate audience without talking down to them
• Familiarity with marketing automation and CRM tooling (e.g. Mailchimp, HubSpot, or equivalent)
• High autonomy — you know what to look at next without being told
  
  

It would be great if you also have:

• Experience marketing a technical, developer-adjacent, or open-source product
• Familiarity with the Home Assistant ecosystem or smart home space
• Experience working in a small, remote-first team where you own a function end-to-end
  
  

What we offer You

Nabu Casa is a fully remote organization that uses Remote to employ people from all over the world. You will be a normal salaried employee in your country.

This is a full-time position for 40 hours per week. Because we are a fully remote company, there is no fixed schedule. For the purpose of team communication, we do try to ensure at least 3 hours of overlap in the workday. You will report to our VP Commercial, based in Norway.

Core to the establishment of Nabu Casa was the well-being of the people building the future of the smart home. We will provide all the benefits required by the country you reside in. However, we also want to make sure all our employees, regardless of country of origin, get at least a minimal set of benefits, including:

• Five weeks (twenty-five days) of paid time off.
• Fourteen days of paid sick leave if your country/laws treat them as unpaid.
• Six weeks of paid and six weeks of unpaid parental leave to be used in the first year after birth.
• A budget for your work hardware once you start. After three years, you may keep this equipment for personal use.
• An annual smart home budget to ensure you keep up-to-date with the latest smart homes offer.
• An annual education budget to help you grow and stay on top of your game.
• A yearly performance bonus based on company performance.
• A 50% contribution to your internet connection fee at your home workspace.
• One day every two weeks to work on your personal projects.
  
  

When first offering a position to a new member, Nabu Casa aims to provide a total compensation package that matches the 75th percentile for the new hire's role, seniority, and local market rates. In our primary operating countries, the approximate yearly compensation will be the following:

• Spain: 73.000 EUR
• Portugal: 64.700 EUR
• Italy: 67.100 EUR
• UK: 81.400 GBP
• Greece: 58.400 EUR
• Hungary: 25.700.000 HUF
• Poland: 370.000 PLN
• Romania: 444.000 RON
• Other countries: Compensation can be discussed during the first interview.
  
  

These figures may be adjusted based on experience, qualifications, and work hours.

About Us

Nabu Casa is best known as the organization driving the development of Home Assistant, the world's largest free and open-source smart home platform. More than two million households benefit from its home automation capabilities. Powered by a worldwide community of open-source developers, GitHub ranked it the most active open-source project in the world in 2024.

Nabu Casa is profitable, has no external investors, and our only funding comes from people subscribing to Home Assistant Cloud and buying Home Assistant hardware. That means the only stakeholders we have to concern ourselves with are our employees and our users.

Our principles — privacy, choice, and sustainability — are woven into our architecture, licensing, community, and everything else.

The recruitment process

• Apply for the role
• Our team will review your application with the hiring manager
• Screening
• Take home assignment
• Interview with our Commercial Team
• Interview with our CEO
• Offer
• Join our team!
  
  

Nabu Casa is the organisation behind Home Assistant, the world's largest free and open-source smart home platform used by over two million households. Nabu Casa was established in 2018 by the founders and core contributors of Home Assistant, with the intent of making the project sustainable and to prevent burnout. Our guiding principles—privacy, choice, and sustainability—are embedded in everything we do, from our architecture to our community.

Nabu Casa is a profitable company with no external investors. Today, we are the official provider of Home Assistant products and services. Every subscription and purchase directly funds the ongoing development of Home Assistant and the many other Open Home projects.

The Role

We're looking for a Digital Marketing Manager to own how Nabu Casa shows up online — and to make it count. This is a hands-on, execution-focused role: you'll plan and ship campaigns, grow our organic presence, and make sure every euro we spend on paid reaches the right person. You'll work closely with our Product Marketing Manager, but you won't be waiting for briefs — you'll be driving the agenda.

Our audience is technically sophisticated and community-rooted. They can tell the difference between marketing that respects their intelligence and marketing that doesn't. This role requires someone who gets that.

What You Are Going To Do

• Own the performance of Nabu Casa's digital channels — website, email, SEO, paid, and social — with clear targets for reach, conversion, and subscriber growth
• Plan and execute digital campaigns end-to-end, from brief through creative to post-campaign analysis, aligned with product launches and commercial priorities
• Build and improve our organic search presence through content strategy and on-site SEO, reducing reliance on paid traffic over time
• Run email marketing for Nabu Casa Cloud subscribers — lifecycle flows, release announcements, and re-engagement — and track the metrics that matter
• Own paid digital spend and ROI across channels; allocate and optimise the budget with rigor
• Report on digital performance weekly and bring a clear point of view on what to prioritise next
• Grow and engage Nabu Casa's presence in the communities where our users live — Home Assistant forums, Reddit, YouTube, and adjacent open-source and smart home spaces
• Test new growth levers — affiliate, referral, influencer — with structured experiments and documented learnings
  
  

What You Need To Have

• Hands-on experience running digital channels — SEO, email, paid social/search, content — with owned performance metrics, not just supporting roles
• Fluency in analytics: able to build dashboards, interpret funnel data, and distinguish signal from noise without relying on a data team
• Strong copywriting for digital contexts — you know how to write for a technically literate audience without talking down to them
• Familiarity with marketing automation and CRM tooling (e.g. Mailchimp, HubSpot, or equivalent)
• High autonomy — you know what to look at next without being told
  
  

It would be great if you also have:

• Experience marketing a technical, developer-adjacent, or open-source product
• Familiarity with the Home Assistant ecosystem or smart home space
• Experience working in a small, remote-first team where you own a function end-to-end
  
  

What we offer You

Nabu Casa is a fully remote organization that uses Remote to employ people from all over the world. You will be a normal salaried employee in your country.

This is a full-time position for 40 hours per week. Because we are a fully remote company, there is no fixed schedule. For the purpose of team communication, we do try to ensure at least 3 hours of overlap in the workday. You will report to our VP Commercial, based in Norway.

Core to the establishment of Nabu Casa was the well-being of the people building the future of the smart home. We will provide all the benefits required by the country you reside in. However, we also want to make sure all our employees, regardless of country of origin, get at least a minimal set of benefits, including:

• Five weeks (twenty-five days) of paid time off.
• Fourteen days of paid sick leave if your country/laws treat them as unpaid.
• Six weeks of paid and six weeks of unpaid parental leave to be used in the first year after birth.
• A budget for your work hardware once you start. After three years, you may keep this equipment for personal use.
• An annual smart home budget to ensure you keep up-to-date with the latest smart homes offer.
• An annual education budget to help you grow and stay on top of your game.
• A yearly performance bonus based on company performance.
• A 50% contribution to your internet connection fee at your home workspace.
• One day every two weeks to work on your personal projects.
  
  

When first offering a position to a new member, Nabu Casa aims to provide a total compensation package that matches the 75th percentile for the new hire's role, seniority, and local market rates. In our primary operating countries, the approximate yearly compensation will be the following:

• Spain: 73.000 EUR
• Portugal: 64.700 EUR
• Italy: 67.100 EUR
• UK: 81.400 GBP
• Greece: 58.400 EUR
• Hungary: 25.700.000 HUF
• Poland: 370.000 PLN
• Romania: 444.000 RON
• Other countries: Compensation can be discussed during the first interview.
  
  

These figures may be adjusted based on experience, qualifications, and work hours.

About Us

Nabu Casa is best known as the organization driving the development of Home Assistant, the world's largest free and open-source smart home platform. More than two million households benefit from its home automation capabilities. Powered by a worldwide community of open-source developers, GitHub ranked it the most active open-source project in the world in 2024.

Nabu Casa is profitable, has no external investors, and our only funding comes from people subscribing to Home Assistant Cloud and buying Home Assistant hardware. That means the only stakeholders we have to concern ourselves with are our employees and our users.

Our principles — privacy, choice, and sustainability — are woven into our architecture, licensing, community, and everything else.

The recruitment process

• Apply for the role
• Our team will review your application with the hiring manager
• Screening
• Take home assignment
• Interview with our Commercial Team
• Interview with our CEO
• Offer
• Join our team!
  
  

Nabu Casa is the organisation behind Home Assistant, the world's largest free and open-source smart home platform used by over two million households. Nabu Casa was established in 2018 by the founders and core contributors of Home Assistant, with the intent of making the project sustainable and to prevent burnout. Our guiding principles—privacy, choice, and sustainability—are embedded in everything we do, from our architecture to our community.

Nabu Casa is a profitable company with no external investors. Today, we are the official provider of Home Assistant products and services. Every subscription and purchase directly funds the ongoing development of Home Assistant and the many other Open Home projects.

The Role

We're looking for a Digital Marketing Manager to own how Nabu Casa shows up online — and to make it count. This is a hands-on, execution-focused role: you'll plan and ship campaigns, grow our organic presence, and make sure every euro we spend on paid reaches the right person. You'll work closely with our Product Marketing Manager, but you won't be waiting for briefs — you'll be driving the agenda.

Our audience is technically sophisticated and community-rooted. They can tell the difference between marketing that respects their intelligence and marketing that doesn't. This role requires someone who gets that.

What You Are Going To Do

• Own the performance of Nabu Casa's digital channels — website, email, SEO, paid, and social — with clear targets for reach, conversion, and subscriber growth
• Plan and execute digital campaigns end-to-end, from brief through creative to post-campaign analysis, aligned with product launches and commercial priorities
• Build and improve our organic search presence through content strategy and on-site SEO, reducing reliance on paid traffic over time
• Run email marketing for Nabu Casa Cloud subscribers — lifecycle flows, release announcements, and re-engagement — and track the metrics that matter
• Own paid digital spend and ROI across channels; allocate and optimise the budget with rigor
• Report on digital performance weekly and bring a clear point of view on what to prioritise next
• Grow and engage Nabu Casa's presence in the communities where our users live — Home Assistant forums, Reddit, YouTube, and adjacent open-source and smart home spaces
• Test new growth levers — affiliate, referral, influencer — with structured experiments and documented learnings
  
  

What You Need To Have

• Hands-on experience running digital channels — SEO, email, paid social/search, content — with owned performance metrics, not just supporting roles
• Fluency in analytics: able to build dashboards, interpret funnel data, and distinguish signal from noise without relying on a data team
• Strong copywriting for digital contexts — you know how to write for a technically literate audience without talking down to them
• Familiarity with marketing automation and CRM tooling (e.g. Mailchimp, HubSpot, or equivalent)
• High autonomy — you know what to look at next without being told
  
  

It would be great if you also have:

• Experience marketing a technical, developer-adjacent, or open-source product
• Familiarity with the Home Assistant ecosystem or smart home space
• Experience working in a small, remote-first team where you own a function end-to-end
  
  

What we offer You

Nabu Casa is a fully remote organization that uses Remote to employ people from all over the world. You will be a normal salaried employee in your country.

This is a full-time position for 40 hours per week. Because we are a fully remote company, there is no fixed schedule. For the purpose of team communication, we do try to ensure at least 3 hours of overlap in the workday. You will report to our VP Commercial, based in Norway.

Core to the establishment of Nabu Casa was the well-being of the people building the future of the smart home. We will provide all the benefits required by the country you reside in. However, we also want to make sure all our employees, regardless of country of origin, get at least a minimal set of benefits, including:

• Five weeks (twenty-five days) of paid time off.
• Fourteen days of paid sick leave if your country/laws treat them as unpaid.
• Six weeks of paid and six weeks of unpaid parental leave to be used in the first year after birth.
• A budget for your work hardware once you start. After three years, you may keep this equipment for personal use.
• An annual smart home budget to ensure you keep up-to-date with the latest smart homes offer.
• An annual education budget to help you grow and stay on top of your game.
• A yearly performance bonus based on company performance.
• A 50% contribution to your internet connection fee at your home workspace.
• One day every two weeks to work on your personal projects.
  
  

When first offering a position to a new member, Nabu Casa aims to provide a total compensation package that matches the 75th percentile for the new hire's role, seniority, and local market rates. In our primary operating countries, the approximate yearly compensation will be the following:

• Spain: 73.000 EUR
• Portugal: 64.700 EUR
• Italy: 67.100 EUR
• UK: 81.400 GBP
• Greece: 58.400 EUR
• Hungary: 25.700.000 HUF
• Poland: 370.000 PLN
• Romania: 444.000 RON
• Other countries: Compensation can be discussed during the first interview.
  
  

These figures may be adjusted based on experience, qualifications, and work hours.

About Us

Nabu Casa is best known as the organization driving the development of Home Assistant, the world's largest free and open-source smart home platform. More than two million households benefit from its home automation capabilities. Powered by a worldwide community of open-source developers, GitHub ranked it the most active open-source project in the world in 2024.

Nabu Casa is profitable, has no external investors, and our only funding comes from people subscribing to Home Assistant Cloud and buying Home Assistant hardware. That means the only stakeholders we have to concern ourselves with are our employees and our users.

Our principles — privacy, choice, and sustainability — are woven into our architecture, licensing, community, and everything else.

The recruitment process

• Apply for the role
• Our team will review your application with the hiring manager
• Screening
• Take home assignment
• Interview with our Commercial Team
• Interview with our CEO
• Offer
• Join our team!
  
  

Nabu Casa is the organisation behind Home Assistant, the world's largest free and open-source smart home platform used by over two million households. Nabu Casa was established in 2018 by the founders and core contributors of Home Assistant, with the intent of making the project sustainable and to prevent burnout. Our guiding principles—privacy, choice, and sustainability—are embedded in everything we do, from our architecture to our community.

Nabu Casa is a profitable company with no external investors. Today, we are the official provider of Home Assistant products and services. Every subscription and purchase directly funds the ongoing development of Home Assistant and the many other Open Home projects.

The Role

We're looking for a Digital Marketing Manager to own how Nabu Casa shows up online — and to make it count. This is a hands-on, execution-focused role: you'll plan and ship campaigns, grow our organic presence, and make sure every euro we spend on paid reaches the right person. You'll work closely with our Product Marketing Manager, but you won't be waiting for briefs — you'll be driving the agenda.

Our audience is technically sophisticated and community-rooted. They can tell the difference between marketing that respects their intelligence and marketing that doesn't. This role requires someone who gets that.

What You Are Going To Do

• Own the performance of Nabu Casa's digital channels — website, email, SEO, paid, and social — with clear targets for reach, conversion, and subscriber growth
• Plan and execute digital campaigns end-to-end, from brief through creative to post-campaign analysis, aligned with product launches and commercial priorities
• Build and improve our organic search presence through content strategy and on-site SEO, reducing reliance on paid traffic over time
• Run email marketing for Nabu Casa Cloud subscribers — lifecycle flows, release announcements, and re-engagement — and track the metrics that matter
• Own paid digital spend and ROI across channels; allocate and optimise the budget with rigor
• Report on digital performance weekly and bring a clear point of view on what to prioritise next
• Grow and engage Nabu Casa's presence in the communities where our users live — Home Assistant forums, Reddit, YouTube, and adjacent open-source and smart home spaces
• Test new growth levers — affiliate, referral, influencer — with structured experiments and documented learnings
  
  

What You Need To Have

• Hands-on experience running digital channels — SEO, email, paid social/search, content — with owned performance metrics, not just supporting roles
• Fluency in analytics: able to build dashboards, interpret funnel data, and distinguish signal from noise without relying on a data team
• Strong copywriting for digital contexts — you know how to write for a technically literate audience without talking down to them
• Familiarity with marketing automation and CRM tooling (e.g. Mailchimp, HubSpot, or equivalent)
• High autonomy — you know what to look at next without being told
  
  

It would be great if you also have:

• Experience marketing a technical, developer-adjacent, or open-source product
• Familiarity with the Home Assistant ecosystem or smart home space
• Experience working in a small, remote-first team where you own a function end-to-end
  
  

What we offer You

Nabu Casa is a fully remote organization that uses Remote to employ people from all over the world. You will be a normal salaried employee in your country.

This is a full-time position for 40 hours per week. Because we are a fully remote company, there is no fixed schedule. For the purpose of team communication, we do try to ensure at least 3 hours of overlap in the workday. You will report to our VP Commercial, based in Norway.

Core to the establishment of Nabu Casa was the well-being of the people building the future of the smart home. We will provide all the benefits required by the country you reside in. However, we also want to make sure all our employees, regardless of country of origin, get at least a minimal set of benefits, including:

• Five weeks (twenty-five days) of paid time off.
• Fourteen days of paid sick leave if your country/laws treat them as unpaid.
• Six weeks of paid and six weeks of unpaid parental leave to be used in the first year after birth.
• A budget for your work hardware once you start. After three years, you may keep this equipment for personal use.
• An annual smart home budget to ensure you keep up-to-date with the latest smart homes offer.
• An annual education budget to help you grow and stay on top of your game.
• A yearly performance bonus based on company performance.
• A 50% contribution to your internet connection fee at your home workspace.
• One day every two weeks to work on your personal projects.
  
  

When first offering a position to a new member, Nabu Casa aims to provide a total compensation package that matches the 75th percentile for the new hire's role, seniority, and local market rates. In our primary operating countries, the approximate yearly compensation will be the following:

• Spain: 73.000 EUR
• Portugal: 64.700 EUR
• Italy: 67.100 EUR
• UK: 81.400 GBP
• Greece: 58.400 EUR
• Hungary: 25.700.000 HUF
• Poland: 370.000 PLN
• Romania: 444.000 RON
• Other countries: Compensation can be discussed during the first interview.
  
  

These figures may be adjusted based on experience, qualifications, and work hours.

About Us

Nabu Casa is best known as the organization driving the development of Home Assistant, the world's largest free and open-source smart home platform. More than two million households benefit from its home automation capabilities. Powered by a worldwide community of open-source developers, GitHub ranked it the most active open-source project in the world in 2024.

Nabu Casa is profitable, has no external investors, and our only funding comes from people subscribing to Home Assistant Cloud and buying Home Assistant hardware. That means the only stakeholders we have to concern ourselves with are our employees and our users.

Our principles — privacy, choice, and sustainability — are woven into our architecture, licensing, community, and everything else.

The recruitment process

• Apply for the role
• Our team will review your application with the hiring manager
• Screening
• Take home assignment
• Interview with our Commercial Team
• Interview with our CEO
• Offer
• Join our team!
  
  

Nabu Casa is the organisation behind Home Assistant, the world's largest free and open-source smart home platform used by over two million households. Nabu Casa was established in 2018 by the founders and core contributors of Home Assistant, with the intent of making the project sustainable and to prevent burnout. Our guiding principles—privacy, choice, and sustainability—are embedded in everything we do, from our architecture to our community.

Nabu Casa is a profitable company with no external investors. Today, we are the official provider of Home Assistant products and services. Every subscription and purchase directly funds the ongoing development of Home Assistant and the many other Open Home projects.

The Role

We're looking for a Digital Marketing Manager to own how Nabu Casa shows up online — and to make it count. This is a hands-on, execution-focused role: you'll plan and ship campaigns, grow our organic presence, and make sure every euro we spend on paid reaches the right person. You'll work closely with our Product Marketing Manager, but you won't be waiting for briefs — you'll be driving the agenda.

Our audience is technically sophisticated and community-rooted. They can tell the difference between marketing that respects their intelligence and marketing that doesn't. This role requires someone who gets that.

What You Are Going To Do

• Own the performance of Nabu Casa's digital channels — website, email, SEO, paid, and social — with clear targets for reach, conversion, and subscriber growth
• Plan and execute digital campaigns end-to-end, from brief through creative to post-campaign analysis, aligned with product launches and commercial priorities
• Build and improve our organic search presence through content strategy and on-site SEO, reducing reliance on paid traffic over time
• Run email marketing for Nabu Casa Cloud subscribers — lifecycle flows, release announcements, and re-engagement — and track the metrics that matter
• Own paid digital spend and ROI across channels; allocate and optimise the budget with rigor
• Report on digital performance weekly and bring a clear point of view on what to prioritise next
• Grow and engage Nabu Casa's presence in the communities where our users live — Home Assistant forums, Reddit, YouTube, and adjacent open-source and smart home spaces
• Test new growth levers — affiliate, referral, influencer — with structured experiments and documented learnings
  
  

What You Need To Have

• Hands-on experience running digital channels — SEO, email, paid social/search, content — with owned performance metrics, not just supporting roles
• Fluency in analytics: able to build dashboards, interpret funnel data, and distinguish signal from noise without relying on a data team
• Strong copywriting for digital contexts — you know how to write for a technically literate audience without talking down to them
• Familiarity with marketing automation and CRM tooling (e.g. Mailchimp, HubSpot, or equivalent)
• High autonomy — you know what to look at next without being told
  
  

It would be great if you also have:

• Experience marketing a technical, developer-adjacent, or open-source product
• Familiarity with the Home Assistant ecosystem or smart home space
• Experience working in a small, remote-first team where you own a function end-to-end
  
  

What we offer You

Nabu Casa is a fully remote organization that uses Remote to employ people from all over the world. You will be a normal salaried employee in your country.

This is a full-time position for 40 hours per week. Because we are a fully remote company, there is no fixed schedule. For the purpose of team communication, we do try to ensure at least 3 hours of overlap in the workday. You will report to our VP Commercial, based in Norway.

Core to the establishment of Nabu Casa was the well-being of the people building the future of the smart home. We will provide all the benefits required by the country you reside in. However, we also want to make sure all our employees, regardless of country of origin, get at least a minimal set of benefits, including:

• Five weeks (twenty-five days) of paid time off.
• Fourteen days of paid sick leave if your country/laws treat them as unpaid.
• Six weeks of paid and six weeks of unpaid parental leave to be used in the first year after birth.
• A budget for your work hardware once you start. After three years, you may keep this equipment for personal use.
• An annual smart home budget to ensure you keep up-to-date with the latest smart homes offer.
• An annual education budget to help you grow and stay on top of your game.
• A yearly performance bonus based on company performance.
• A 50% contribution to your internet connection fee at your home workspace.
• One day every two weeks to work on your personal projects.
  
  

When first offering a position to a new member, Nabu Casa aims to provide a total compensation package that matches the 75th percentile for the new hire's role, seniority, and local market rates. In our primary operating countries, the approximate yearly compensation will be the following:

• Spain: 73.000 EUR
• Portugal: 64.700 EUR
• Italy: 67.100 EUR
• UK: 81.400 GBP
• Greece: 58.400 EUR
• Hungary: 25.700.000 HUF
• Poland: 370.000 PLN
• Romania: 444.000 RON
• Other countries: Compensation can be discussed during the first interview.
  
  

These figures may be adjusted based on experience, qualifications, and work hours.

About Us

Nabu Casa is best known as the organization driving the development of Home Assistant, the world's largest free and open-source smart home platform. More than two million households benefit from its home automation capabilities. Powered by a worldwide community of open-source developers, GitHub ranked it the most active open-source project in the world in 2024.

Nabu Casa is profitable, has no external investors, and our only funding comes from people subscribing to Home Assistant Cloud and buying Home Assistant hardware. That means the only stakeholders we have to concern ourselves with are our employees and our users.

Our principles — privacy, choice, and sustainability — are woven into our architecture, licensing, community, and everything else.

The recruitment process

• Apply for the role
• Our team will review your application with the hiring manager
• Screening
• Take home assignment
• Interview with our Commercial Team
• Interview with our CEO
• Offer
• Join our team!
  
  

Nabu Casa is the organisation behind Home Assistant, the world's largest free and open-source smart home platform used by over two million households. Nabu Casa was established in 2018 by the founders and core contributors of Home Assistant, with the intent of making the project sustainable and to prevent burnout. Our guiding principles—privacy, choice, and sustainability—are embedded in everything we do, from our architecture to our community.

Nabu Casa is a profitable company with no external investors. Today, we are the official provider of Home Assistant products and services. Every subscription and purchase directly funds the ongoing development of Home Assistant and the many other Open Home projects.

The Role

We're looking for a Digital Marketing Manager to own how Nabu Casa shows up online — and to make it count. This is a hands-on, execution-focused role: you'll plan and ship campaigns, grow our organic presence, and make sure every euro we spend on paid reaches the right person. You'll work closely with our Product Marketing Manager, but you won't be waiting for briefs — you'll be driving the agenda.

Our audience is technically sophisticated and community-rooted. They can tell the difference between marketing that respects their intelligence and marketing that doesn't. This role requires someone who gets that.

What You Are Going To Do

• Own the performance of Nabu Casa's digital channels — website, email, SEO, paid, and social — with clear targets for reach, conversion, and subscriber growth
• Plan and execute digital campaigns end-to-end, from brief through creative to post-campaign analysis, aligned with product launches and commercial priorities
• Build and improve our organic search presence through content strategy and on-site SEO, reducing reliance on paid traffic over time
• Run email marketing for Nabu Casa Cloud subscribers — lifecycle flows, release announcements, and re-engagement — and track the metrics that matter
• Own paid digital spend and ROI across channels; allocate and optimise the budget with rigor
• Report on digital performance weekly and bring a clear point of view on what to prioritise next
• Grow and engage Nabu Casa's presence in the communities where our users live — Home Assistant forums, Reddit, YouTube, and adjacent open-source and smart home spaces
• Test new growth levers — affiliate, referral, influencer — with structured experiments and documented learnings
  
  

What You Need To Have

• Hands-on experience running digital channels — SEO, email, paid social/search, content — with owned performance metrics, not just supporting roles
• Fluency in analytics: able to build dashboards, interpret funnel data, and distinguish signal from noise without relying on a data team
• Strong copywriting for digital contexts — you know how to write for a technically literate audience without talking down to them
• Familiarity with marketing automation and CRM tooling (e.g. Mailchimp, HubSpot, or equivalent)
• High autonomy — you know what to look at next without being told
  
  

It would be great if you also have:

• Experience marketing a technical, developer-adjacent, or open-source product
• Familiarity with the Home Assistant ecosystem or smart home space
• Experience working in a small, remote-first team where you own a function end-to-end
  
  

What we offer You

Nabu Casa is a fully remote organization that uses Remote to employ people from all over the world. You will be a normal salaried employee in your country.

This is a full-time position for 40 hours per week. Because we are a fully remote company, there is no fixed schedule. For the purpose of team communication, we do try to ensure at least 3 hours of overlap in the workday. You will report to our VP Commercial, based in Norway.

Core to the establishment of Nabu Casa was the well-being of the people building the future of the smart home. We will provide all the benefits required by the country you reside in. However, we also want to make sure all our employees, regardless of country of origin, get at least a minimal set of benefits, including:

• Five weeks (twenty-five days) of paid time off.
• Fourteen days of paid sick leave if your country/laws treat them as unpaid.
• Six weeks of paid and six weeks of unpaid parental leave to be used in the first year after birth.
• A budget for your work hardware once you start. After three years, you may keep this equipment for personal use.
• An annual smart home budget to ensure you keep up-to-date with the latest smart homes offer.
• An annual education budget to help you grow and stay on top of your game.
• A yearly performance bonus based on company performance.
• A 50% contribution to your internet connection fee at your home workspace.
• One day every two weeks to work on your personal projects.
  
  

When first offering a position to a new member, Nabu Casa aims to provide a total compensation package that matches the 75th percentile for the new hire's role, seniority, and local market rates. In our primary operating countries, the approximate yearly compensation will be the following:

• Spain: 73.000 EUR
• Portugal: 64.700 EUR
• Italy: 67.100 EUR
• UK: 81.400 GBP
• Greece: 58.400 EUR
• Hungary: 25.700.000 HUF
• Poland: 370.000 PLN
• Romania: 444.000 RON
• Other countries: Compensation can be discussed during the first interview.
  
  

These figures may be adjusted based on experience, qualifications, and work hours.

About Us

Nabu Casa is best known as the organization driving the development of Home Assistant, the world's largest free and open-source smart home platform. More than two million households benefit from its home automation capabilities. Powered by a worldwide community of open-source developers, GitHub ranked it the most active open-source project in the world in 2024.

Nabu Casa is profitable, has no external investors, and our only funding comes from people subscribing to Home Assistant Cloud and buying Home Assistant hardware. That means the only stakeholders we have to concern ourselves with are our employees and our users.

Our principles — privacy, choice, and sustainability — are woven into our architecture, licensing, community, and everything else.

The recruitment process

• Apply for the role
• Our team will review your application with the hiring manager
• Screening
• Take home assignment
• Interview with our Commercial Team
• Interview with our CEO
• Offer
• Join our team!
  
  

Nabu Casa is the organisation behind Home Assistant, the world's largest free and open-source smart home platform used by over two million households. Nabu Casa was established in 2018 by the founders and core contributors of Home Assistant, with the intent of making the project sustainable and to prevent burnout. Our guiding principles—privacy, choice, and sustainability—are embedded in everything we do, from our architecture to our community.

Nabu Casa is a profitable company with no external investors. Today, we are the official provider of Home Assistant products and services. Every subscription and purchase directly funds the ongoing development of Home Assistant and the many other Open Home projects.

The Role

We're looking for a Digital Marketing Manager to own how Nabu Casa shows up online — and to make it count. This is a hands-on, execution-focused role: you'll plan and ship campaigns, grow our organic presence, and make sure every euro we spend on paid reaches the right person. You'll work closely with our Product Marketing Manager, but you won't be waiting for briefs — you'll be driving the agenda.

Our audience is technically sophisticated and community-rooted. They can tell the difference between marketing that respects their intelligence and marketing that doesn't. This role requires someone who gets that.

What You Are Going To Do

• Own the performance of Nabu Casa's digital channels — website, email, SEO, paid, and social — with clear targets for reach, conversion, and subscriber growth
• Plan and execute digital campaigns end-to-end, from brief through creative to post-campaign analysis, aligned with product launches and commercial priorities
• Build and improve our organic search presence through content strategy and on-site SEO, reducing reliance on paid traffic over time
• Run email marketing for Nabu Casa Cloud subscribers — lifecycle flows, release announcements, and re-engagement — and track the metrics that matter
• Own paid digital spend and ROI across channels; allocate and optimise the budget with rigor
• Report on digital performance weekly and bring a clear point of view on what to prioritise next
• Grow and engage Nabu Casa's presence in the communities where our users live — Home Assistant forums, Reddit, YouTube, and adjacent open-source and smart home spaces
• Test new growth levers — affiliate, referral, influencer — with structured experiments and documented learnings
  
  

What You Need To Have

• Hands-on experience running digital channels — SEO, email, paid social/search, content — with owned performance metrics, not just supporting roles
• Fluency in analytics: able to build dashboards, interpret funnel data, and distinguish signal from noise without relying on a data team
• Strong copywriting for digital contexts — you know how to write for a technically literate audience without talking down to them
• Familiarity with marketing automation and CRM tooling (e.g. Mailchimp, HubSpot, or equivalent)
• High autonomy — you know what to look at next without being told
  
  

It would be great if you also have:

• Experience marketing a technical, developer-adjacent, or open-source product
• Familiarity with the Home Assistant ecosystem or smart home space
• Experience working in a small, remote-first team where you own a function end-to-end
  
  

What we offer You

Nabu Casa is a fully remote organization that uses Remote to employ people from all over the world. You will be a normal salaried employee in your country.

This is a full-time position for 40 hours per week. Because we are a fully remote company, there is no fixed schedule. For the purpose of team communication, we do try to ensure at least 3 hours of overlap in the workday. You will report to our VP Commercial, based in Norway.

Core to the establishment of Nabu Casa was the well-being of the people building the future of the smart home. We will provide all the benefits required by the country you reside in. However, we also want to make sure all our employees, regardless of country of origin, get at least a minimal set of benefits, including:

• Five weeks (twenty-five days) of paid time off.
• Fourteen days of paid sick leave if your country/laws treat them as unpaid.
• Six weeks of paid and six weeks of unpaid parental leave to be used in the first year after birth.
• A budget for your work hardware once you start. After three years, you may keep this equipment for personal use.
• An annual smart home budget to ensure you keep up-to-date with the latest smart homes offer.
• An annual education budget to help you grow and stay on top of your game.
• A yearly performance bonus based on company performance.
• A 50% contribution to your internet connection fee at your home workspace.
• One day every two weeks to work on your personal projects.
  
  

When first offering a position to a new member, Nabu Casa aims to provide a total compensation package that matches the 75th percentile for the new hire's role, seniority, and local market rates. In our primary operating countries, the approximate yearly compensation will be the following:

• Spain: 73.000 EUR
• Portugal: 64.700 EUR
• Italy: 67.100 EUR
• UK: 81.400 GBP
• Greece: 58.400 EUR
• Hungary: 25.700.000 HUF
• Poland: 370.000 PLN
• Romania: 444.000 RON
• Other countries: Compensation can be discussed during the first interview.
  
  

These figures may be adjusted based on experience, qualifications, and work hours.

About Us

Nabu Casa is best known as the organization driving the development of Home Assistant, the world's largest free and open-source smart home platform. More than two million households benefit from its home automation capabilities. Powered by a worldwide community of open-source developers, GitHub ranked it the most active open-source project in the world in 2024.

Nabu Casa is profitable, has no external investors, and our only funding comes from people subscribing to Home Assistant Cloud and buying Home Assistant hardware. That means the only stakeholders we have to concern ourselves with are our employees and our users.

Our principles — privacy, choice, and sustainability — are woven into our architecture, licensing, community, and everything else.

The recruitment process

• Apply for the role
• Our team will review your application with the hiring manager
• Screening
• Take home assignment
• Interview with our Commercial Team
• Interview with our CEO
• Offer
• Join our team!